Retainer Client Framework

Sharing my story of how I started my business in 2019 and have grown through retainers.

Look at my revenue and expense numbers from my first full year in business. Get insight on how much I made and what I spent to run my business.

Start with this checklist and make sure your brand is in good shape before you pitch retainers.

The offline and online tactics I use to find and attract clients to my business.

Take a look at two one-off projects I just completed, in terms of budget and deliverables.

Learn how to pitch a retainer to a client when the time comes. A walkthrough of my proposals and pitches.

How I built the case for my largest retainer over the course of a year— the one-offs I did and the numbers.

Download my retainer package guide and examples. Get an idea of what you can sell at various price points.

Shaping your offers for clients and communicating the additional value you add to make a retainer desirable.

The pitch I’m going to make to a real client that’s been doing a lot of one-off projects with my company.

Get our custom-built pricing calculator for video and photo production jobs, and track your profitability after you’ve sold the project.

Once it’s time to lock in a retainer, it’s crucial to get the agreement and contract right so that expectations are set.

Nate asks his top questions about getting clients, streamlining production, processes, what types of content to pitch, when to send contracts, and more.